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100 Ways To Improve Your Writing: Proven Professional Techniques for Writing With Style and PowerWhether you are a student writing a paper, a copywriter writing an ad, a business person writing a letter, a reporter writing a news story, an author writing a short story, novel, or nonfiction book, you will find all the ways to write it better in 100 WAYS TO IMPROVE YOUR WRITING. *Detailed explanations and expert advice about every aspect of writing...from inspiration to punctuation *Actual examples of "Do's" and "Don'ts" that make the difference * Designed for both instant reference and cover-to-cover reading A NOTE FROM GARY At the conclusion of this step-by-step guide, first published in 1985, Gary shares with his readers his final tip: I write often about writing, and that can be terrifying. Sometimes I feel as if I'm standing in front of a firing squad and The Captain will give the order to shoot as soon as I have violated my own advice. Have I used too many words to tell you not to use too any words? Is my voice too passive when I tell you to use the active voice? Is my grammar faulty when I tell you to bone up on your grammar? It is not hard to imagine a legion of mean-spirited readers out there scanning my every word with a magnifying glass, all of them poised to leap on the first sign of contradiction. Off to their typewriters they will run, and soon my mailbox will be bent from within by a bulging bundle of letters, all of which begin, "Dear Mr. Provost, on page such and such you said so and so, but just thirty-two pages later you said so and so and such and such. Are you a moron?" No, I'm not. Honestly. I am--dare I say it--an artist. And that is my escape hatch. Writing is art, not science, and when I finish a piece of writing, I do not review every single one of my tips. I ask, have I communicated well? Have I pleased my readers, have I given them something that is a joy to read? Have I entertained them, informed them, persuaded them, and made my thoughts clear to them? Have I given them what they wanted? And these are the questions you must ask about all that you write. If the answers are yes, you have succeeded. If the answers are no, you have failed. Writing well is what counts. The tips in this book encompass much of the accumulated knowledge about what writing techniques work best, which patterns of language most successfully reach and hold readers. But like all tips they should be considered carefully before being acted on. So don't use the active voice "because it's the right way." Don't write with strong nouns and verbs "because you're supposed to." And don't maintain consistently good grammar "because only stupid people don't." Tips, not laws. Think about these tips. Apply them generally. They will guide you to successful writing. And do something else. Accept the fact that there is good writing and bad writing. There is writing that runs, and there is writing that plods. There is writing that wakes up readers and writing that puts them to sleep. So turn to this book from time to time. Stretch your vocabulary. And, most important, develop your ear for the sound of written language. When you have done these, you will have the knowledge and the wisdom to apply the best tip of all: Use your own common sense. |
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